Every SEO strategy focusing on making the best website possible, will make a website more usable and user-friendly. Earning a link from a high-quality, relevant website will not only help with your SEO but also with referral traffic, which can lead to more sales and brand exposure. Building up a bank of keywords that you can pepper across your site will ensure your site will rank highly in search engines, generating you clicks and boosting your income. When choosing anchor text, select phrases that make sense to the reader within the context of the content. These phrases may even contain exact match words.
When does Google show featured snippets?
Duplicate content refers to a webpage’s content that appears in more than one place on the internet. When you write guest posts for other websites, don’t do it just for the purpose of getting a link in the author bio. Blog comments are a great way to promote content, diversify anchor text and build out a natural link profile. Google Plus isn’t dead. Actually, it has 300 million active monthly users. It also offers some unique advantages over other social networks that enable blog owners to drive traffic to their websites.
What keywords your visitors will use to find you?
Keeping track of your backlinks is just as important as building them. That’s because SEO relies on the quality of the backlinks your website gets. The more high-quality links you have, the higher you will rank in Google. When you incorporate real SEO into your website, you’ve made a conscious decision to plant a seed, nurture that seed, and help it grow over time. This long-term strategy and efforts produce high-quality results that continue to produce results year and year. External, or outbound, links indicate that you are well aware of the topics you’re writing about, to the extent that you’re ready to use further sources to support your content. It’s more useful to link to reputable sources, as these links have bigger credibility. Higher rankings lead to more clicks and
visits from interested searchers, and
that search traffic is uniquely valuable
because of its high relevancy and
timeliness -- people search when they’re
interested or ready to perform an action.
Find, target and shoot
It’s the number one thing you’ll be working on when you’re trying to improve mobile SEO: performance. In this case, performance almost entirely boils down to site speed. It’s a given: the faster your site is, the happier your users will be. Once Google goes mobile-first they’re going to consider the mobile version of your page the “true” version. That hidden content is going to be 100% ignored by Big G. There are a number of methodologies ranging from complex formulas including many different heuristics to more simplified models designed just to give you a sense of the opportunity. According to SEO Consultant, Gaz Hall: "Launching a new website without putting 301 redirects in place
is literally committing SEO suicide. Not only will you lose all of
your past SEO history, your rankings (and traffic!) will plummet.
Always, ALWAYS 301 redirect your old site pages to your new
ones to let Google know where your new content can be
A Link Reclamation technique
People buy from businesses they trust, not businesses that publish low quality, untrustworthy content. Having checked on the speed of your website and ranking, it is time to evaluate its health. You might have experienced a sudden downward shift in organic traffic after a long period of consistency and start wondering what is going wrong. You have probably asked yourself, many times, “How do I build backlinks to my website for the best SEO results?” Without a doubt keyword research is the first and foremost step towards a successful search engine marketing campaign.