This year will be the year of link building

Web development is one of the most important pieces of an SEO program. Google does not always show the title tags as you intend it to to show. It might not take the title tags from their beginning if a query best matches words from the middle or end of …

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Having fun with gateway sites

A strong online presence is essential for any business to be competitive. Link Building is arguably one of the easiest steps to Search Engine Optimization, since links don’t really need to be written or phrased in a certain way. Guest Blogging simply means writing an article for another site …

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Discover the connection between user experience SERPs

While content and digital marketers have spent years honing search engine optimization into a fine art, most companies have actually devoted considerable efforts and resources to ensuring their SEO techniques are top-notch. As a general rule of thumb the more words in the query the easier it is to rank …

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Emphasizing fast results by using forums

After the work to check the technical and on-page elements of a site, earning attention, and the links they bring, is a key part of most SEO campaigns. It has long been understood that Google’s ranking algorithm is complex (by design). While we have helped websites recover from Google …

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Layout, formatting and metrics combine to make great SEO

By creating content and undertaking technical optimisation which works to make your domain more attractive to search engine crawler algorithms, you can improve your position in search engine results pages. Consumer behavior has rapidly matured with the growth of the online world. Customers access the internet through a variety of …

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Mobile Search Continues to Rise

Google aims to ensure organic search engine marketing be a significant investment in time and budget for businesses. Write a description that would both inform and interest users if they saw your description meta tag as a snippet in a search result. HTTPS secures the connection to the website you …

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Why Speed is given prominence?

Be careful not to include links within content that lead directly to the desktop or mobile version of a page. Even if the user will be switched to the correct URL based on their device, Google sees these types of links as a bad user experience. The search engines analyze …

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Pay attention to the content’s structure

Google is trying to better understand the semantic meanings of words by looking at how they appear in knowledge bases on the web, and understanding the properties associated with them from those knowledge bases, and also looking at the words that tend to co-occur on pages that rank highly for …

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Cross-link relevant content

Onsite SEO refers to a set of web page optimization best practices that can be applied on your website to improve its ranking in search engine results. Keywords should be relevant. This means your site should be a satisfactory destination for users. Google aims to ensure organic search engine marketing …

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Write less, repurpose more

Customers today are on mobile for a large part of their digital experience. More searches today take place on mobile. Compared to desktop, mobile devices now account for 65 percent of all digital time spent. All content produced should serve the needs of customers on these devices through responsive web …

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Submit a XML Sitemap To Speed Up Indexing

Developers who aren’t already focused on SEO requirements aren’t necessarily keeping up with these changes, which will present a challenge to brands and open up additional opportunities for developers with updated SEO knowledge and skills. At the heart of your local SEO campaign will be building the number …

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The bottom navigation bar is an anchor link bonanza

One of the very first things that you need to do in order to gain success in online marketing is to establish the main keyword of your site. When you are able to do that, you can make use of it and optimize your web page with it. If possible …

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Make it possible for people to find your site via search engines

Use the keywords your audience is searching for. Search engines understand synonyms and similar terminology, so using related keywords in multiple pieces of content helps the bots know what topics your site covers. That said, focusing on keywords for each piece of content you publish still matters. Google/Bing Webmaster …

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SEOs love to jump on bandwagons

Over the last several years, Google has made huge strides in driving better UX (user experience). Simply put, higher volume is better. The more people that search for your keyword, the more of them that might find your page. Many people don’t pursue backlinks from Wikipedia because they’re …

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Quality Content

The most effective way to boost your website’s indexation is through linking. The paths that the spiders take through the Internet are formed by links. When one page links to another page, the spider follows that path. Within your own website, make sure that you’ve created links to …

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You have an opportunity to write something and rank

Look at how your landing pages have performed since the launch of RankBrain to see if there are any correlations between user engagement metrics (such as time on page, bounce rate, and so on) and your SEO rankings. Link building is often referred to as an integral part of any …

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Don't bury information in your content

Unfortunately, Google doesn’t update their public facing PR anymore. Instead, you have to use tools like Ahrefs and Majestic to assess the strength of a domain. Community hijacking involves finding online communities that are made up of your target market, or people that can reach your target market so …

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Don't bury information

On-page SEO is the practice of optimizing individual web pages in order to rank higher and earn more relevant traffic in search engines. On-page refers to both the content and HTML source code of a page that can be optimized, as opposed to off-page SEO which refers to links and …

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How do I build backlinks?

Creating descriptive categories and filenames for the documents on your website can not only help you keep your site better organized, but it could also lead to better crawling of your documents by search engines. Also, it can create easier, "friendlier" URLs for those that want to link to your …

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Create Data-Heavy Content to Build Whitehat Backlinks

Technical SEO is the basic foundation of any site. While it might not have a direct relation to page/site ranking, it supports all the other components and must be done with a lot of care. By properly using HTML tags, on-page linking, and internal backlinking, you can streamline your …

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Publish The Usual Static Pages

When you or your SEO Company creates links – make them hefty and serious. They should actually be almost a pain to get, whether through outreach, guest posting, or by deliberating with someone in your network to include a link back to your site. These things, when worth something for real …

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